The 10th season of American Idol premiered down 18% among adults 18-49, drawing a 9.7 rating compared to the 11.8 rating for last year’s Tuesday premiere. Idol’s 26.1 million average viewers was down 13% from last year’s premiere 29.945 million. That’s more than the 10-15% seasonal ratings decline that has been typical in recent seasons.
ABC was mostly down against Idol competition as The Middle’s 2.7 adults 18-49 rating fell 10% vs. last week. Better With You’s 2.2 rating was 12% below its last new episode two weeks ago. Modern Family’s 4.6 rating was up from it’s 4.2 rating last week during the Tucson memorial Wednesday jumble, but down from the 4.8 rating the week before. Cougar Town’s 2.5 rating was down 11% vs. its last new episode two weeks ago. Off The Map’s second outing fell 9% (not bad) to a 2.1 adults 18-49 rating (not good).
Poor Paula, her Live To Dance fell 33% to just a 1.0 adults 18-49 rating, far worse than even the repeats of Old Christine and Gary Unmarried did vs. Idol last season. Criminal Minds hadn’t had a new episode since December, and its 2.8 rating on return was down 15% vs. its last original. Blue Bloods 2.0 rating for its Wednesday timeslot premiere was unimpressive, just 11% above its Friday night average, and will likely be CBS’s lowest rated non-Friday show of the week.
On NBC, Minute To Win It’s 1.6 rating was up 14% vs. the Tucson jumbled episode last week. The Wednesday timeslot premiere of Chase flopped in with just a 1.0 adults 18-49 rating. Perhaps weighed down by Chase, Law & Order: SVU struggled at 10pm with just a 2.3 adults 18-49 rating, down 8% vs. last Wednesday.
http://tvbythenumbers.zap2it.com/2011/0 ... down/79478
Idol ist natürlich nach wie vor ein Monsterhit, auch wenn einige sich jetzt sicher an 18% Verlust zum Vorjahr hochziehen und albernerweise das Ende der Show herbeirufen wollen wie seit Jahren. Off the map wandelt auf dünnem Eis und Blue Bloods enttäuscht auch. Bei beiden Shows siehts derzeit wohl 50/50 aus. Off the map würde ich normalerweise fast abschreiben, aber ich denke ABC will die Show und es sich auch nicht mit Shonda Rhimes verderben. Trotzdem ist da null Spielraum übrig.